How to pay for Facebook and Instagram ads (Meta Ads)

Facebook and Instagram ads are paid through a Meta ad account. Local cards from many countries don't work there, but a Libermall virtual card behaves like a regular foreign Visa/Mastercard and is funded with crypto — USDT TRC-20 or TON.

How to add the card

1. Issue a card in USD or EUR and top it up from your balance.
2. Open Meta Ads Manager → Billing & payments → Payment methods.
3. Click “Add payment method”, choose card and enter the number, expiry and CVC. Use a billing address in Latin letters that matches the card's issuing country.
4. If Meta asks for 3D Secure, confirm the operation in the Libermall Card app.
5. Launch your campaign — spend is charged to the linked card.

How Meta charges you

Most ad accounts use automatic payments: Meta accumulates your spend and charges it when it reaches your billing threshold or on your monthly billing date. Some accounts can use manual payments instead — you add funds in advance and ads run from that balance. Your mode is shown in the billing section.

• Keep at least your current billing threshold on the card — if a charge fails, delivery stops.
• When you add the card, Meta may place a small verification hold — it is released.
• Watch the balance in the app and top up the card as you spend — it takes a couple of taps.

Currency and multiple accounts

The ad account currency is set when the account is created and is inconvenient to change later. It works best when it matches the card currency — no conversion, predictable amounts. If you run several projects or clients, issue a separate card for each ad account: spend never mixes, and balance and history are visible per card.

Meta accepts international cards, but every payment is approved by the platform itself. If a payment is declined, check your balance and card limits, then see why a payment gets declined.